Complete and Managed Marketing Service:
In response to consultants' demands we are very pleased to be able to offer a commoditised enquiry line management service tailored to meet individual medical professionals' needs. As a professional call management, sales and marketing organisation we have developed our Patient Assist services in order to deliver first class customer services for medical professionals' patients whilst achieving optimum revenue generation. Our package comprises the management of two broad enquiry types:
Telephone Enquiry Management:
Key Features
Dedicated telephone enquiry line answered under your name around the clock, seven days a week
Dedicated, medically trained teams managing your enquiry line, staff will be further trained within your specific area of medical expertise
Structured call conduct with staff trained and experienced in customer services and sales skills
Patient follow up service provision, i.e. outbound calling patients who have shown interest but have not yet committed
Patient appointment booking service
Patient data and appointment management and communication service, i.e liaison with other integral parties
Web & Email Enquiry Management:
Key Features
Dedicated web enquiry and email account management service
Dedicated and personalised response management, both responding via telephone and via email as requested
Patient outbound follow up service, as above
Patient appointment booking service
Patient data and appointment management and communication service, as above
Service Experience and Results
Below you will find average performance rates of our teams in terms of conversion rates achieved:
Service Experience and Results
The above are accurate and independently substantiated statistics taken from services provided to clients by B2B over the last 12 months.
The figures represent the percentage of treatment quotation calls, in terms of sterling value of treatments, that were converted to appointment, i.e. 50 calls converted with a total treatment value of £100,000, 50 calls not converted with a value of £300,000 = a conversion rate of 25%.
B2B has achieved an average of 58.6% conversion rate whilst our client achieves an average of 35.3% conversion rate in house. In our clients' example on average we provide monthly quotations for £1.1m worth of treatments. Our increased effectiveness in terms of conversion rate realises our client an additional £0.256m of monthly revenue, our service fees equate to a fraction of this figure. These conversion rates would be applicable no matter what the scale of service provision were to be.